Adlin Inc (adlininc.com) – Full Analysis

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Adlin Inc. – Smart, Practical & Irreverent UX Expert – Home

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Table of Contents
Basic information
Minor HTML issues found on homepage
Popular words
Pagespeed analysis
How can this website be improved?
Internal pages
Websites linked to

Basic information for adlininc.com

About: Tamara Adlin is an expert in the user experience field who provides UX consulting to clients along with smart, practical training and speaking for organizations and universities.

Email: tamara (at) adlininc (dot) com

Social media profiles:

Using HTTPS: Yes 🙂

HTML errors found on homepage

height: 90;
CSS: “height”: only “0” can be a “unit”. You must put a unit after your number.


height: 90; }
CSS: “height”: only “0” can be a “unit”. You must put a unit after your number.


.wtr-time-wrap,{opacity: 0;}.
CSS: Parse Error.


.wtr-time-wrap,{visibility: h
CSS: Parse Error.


xtwidget"></p><h4 s
No “p” element in scope but a “p” end tag seen.


xtwidget"></p><h1><
No “p” element in scope but a “p” end tag seen.


igence</a></p></div
No “p” element in scope but a “p” end tag seen.


igence</a></p></div
Element “p” not allowed as child of element “h1” in this context. (Suppressing further errors from this subtree.)


e</a></p></div> </d
End tag “div” seen, but there were open elements.


get"></p><h1><a hre
Unclosed element “h1”.


Popular words

Word Frequency
alignment 6
executive 4
tamara 4
speaking 3
contact 3
personas 3
ux 3
due 3
diligence 3
consulting 2
articles 2
books 2
connect 2
twitter 2
linkedin 2
medium 2
adlin 2
teams 1
since 1
date 1

Pagespeed analysis

OVERALL SITE SPEED: AVERAGE (details below)

CUMULATIVE LAYOUT SHIFT SCORE: AVERAGE. Have you ever been reading an article online when something suddenly changes on the page? Without warning, the text moves, and you’ve lost your place. Or even worse: you’re about to tap a link or a button, but in the instant before your finger lands, BOOM – the link moves, and you end up clicking something else! This is a measure of how often this is happening on your website.

FIRST CONTENTFUL PAINT MS SCORE: AVERAGE. This measures the time taken for the first thing on your website to load when a visitor goes there.

FIRST INPUT DELAY MS SCORE: AVERAGE. How long it takes for your website to react if the user interacts with it in some way, such as clicking a link or button.

LARGEST CONTENTFUL PAINT MS SCORE: AVERAGE. Measures how long the main part of the website takes to load.

Opportunities for improvement

Remove unused CSS: Remove dead rules from stylesheets and defer the loading of CSS not used for above-the-fold content to reduce unnecessary bytes consumed by network activity.
Potential savings of 98 KiB

Eliminate render-blocking resources: Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles.
Potential savings of 520 ms

Serve images in next-gen formats: Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.
Potential savings of 21 KiB

Remove unused JavaScript: Remove unused JavaScript to reduce bytes consumed by network activity.
Potential savings of 103 KiB

Minify CSS: Minifying CSS files can reduce network payload sizes.
Potential savings of 7 KiB

Minify JavaScript: Minifying JavaScript files can reduce payload sizes and script parse time.
Potential savings of 4 KiB

Internal pages [TOP 20]

Website Page
https://adlininc.com/books/
https://adlininc.com/articles/
https://adlininc.com/consulting/ux-due-diligence/
https://adlininc.com/consulting/
https://adlininc.com/speaking/
https://adlininc.com
https://adlininc.com/contact/
https://adlininc.com/about/
https://adlininc.com/consulting/executive-alignment/
https://adlininc.com/consulting/alignment-personas/
https://adlininc.com/how-to-copy-and-paste-yourself-into-your-dream-job/
https://adlininc.com/what-happens-if-you-dont-use-personas/
https://adlininc.com/author/tamara/
https://adlininc.com/personas-need-a-purpose-why-you-shouldnt-try-to-make-personas-that-cover-the-whole-company/
https://adlininc.com/we-need-more-underpants-2/
https://adlininc.com/back-by-popular-demand-let-them-pee/
https://adlininc.com/elation-deflation-the-responsibility-of-being-an-experienced-woman-in-tech-or-any-business/
https://adlininc.com/user-is-a-four-letter-word-the-cow-argument/
https://adlininc.com/what-to-do-when-you-are-asked-to-refresh-the-personas/
https://adlininc.com/why-uxers-are-and-shouldnt-be-intimidated-by-blockchain/

External homepage links [TOP 20]

Website Page
http://twitter.com/tamaraadlin
http://www.linkedin.com/in/tamara-adlin-4a6a2/
http://uxdesign.cc/@tamaraadlin